LONDON, England, September 14, 2026 – Insight has been appointed by Scottish Enterprise to support delivery of its AI Scaling Adoption Programme across Scotland, working with Scottish Enterprise, Highlands and Islands Enterprise and South of Scotland Enterprise. Funded by the Scottish Government, the programme will help organisations move beyond experimentation and identify where AI can deliver genuine, sustainable value.
Scotland is at a pivotal moment. The Scottish Government's AI Strategy 2026-2031 sets an ambitious vision for Scotland to become a leader in responsible AI innovation and adoption. Yet translating that vision into reality requires more than strategy; it requires practical support, expert guidance, and a structured approach to help businesses identify where AI can deliver genuine competitive advantage. The programme reflects the commitment from Insight to support the ambition of the Scottish Government's AI Strategy 2026-2031: that Scotland's businesses should have access to specialist AI expertise and strategic guidance, enabling them to compete confidently in an increasingly AI-enabled global economy.
A Business-Led Approach to AI Adoption
Insight's methodology begins with business challenges, not technology. Through the programme, participating organisations will receive:
This approach is designed to help Scottish businesses make informed decisions, prioritise the right opportunities and establish a credible route from ambition to measurable outcomes.
Supporting Scotland's AI Ambitions
Lee Hughes, General Manager UK, Insight, said: "Our role is to help Scottish organisations understand where AI genuinely creates value, not to sell technology for its own sake. We're bringing together local engagement with deep AI expertise and real-world implementation experience. Wider adoption has the potential to strengthen productivity, skills and long-term competitiveness for businesses across Scotland."
For Scottish businesses, this programme represents a structured opportunity to:
Derek McCamley, Head of Business Scaling Services at Scottish Enterprises, said: “AI has the potential to be a significant driver of productivity and competitiveness for the Scottish Economy. Scottish businesses have the ambition to lead in AI innovation, but many lack the strategic framework to move beyond experimentation. The consultancy element of the programme, delivered by Insight provides businesses across Scotland with expert support to identify opportunities for AI adoption, address barriers to implementation, and build a practical case for wider deployment. This helps organisations move beyond isolated pilot projects and realise meaningful business value through the strategic adoption of AI.”
The award extends Insight's broader commitment to Scotland, helping private and public-sector organisations to adopt AI responsibly, strengthen digital capability and translate emerging technology into measurable economic and societal outcomes.
To find out more about Insight AI, visit here.
About the Programme
Funded by the Scottish Government, the AI Scaling Adoption Programme is delivered by Scottish Enterprise. Insight has been contracted to deliver the consultancy element of the programme. It is designed to support businesses across Scotland in adopting AI strategically, building on Scotland's AI Strategy 2026-2031 and contributing to Scotland's position as a leader in responsible AI innovation.
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Melissa John
Insight Direct UK
Tel. 0734 271 6154
Email: melissa.john@insight.com